Our final ancillary task was to construct an advertisement, showing many tour dates with photographs of The Marvelettes in action. We stylised our piece using conventions we utilised throughout the ancillary task, particularly enjoying minimalism, linking with the sixties in a sense that 'less is more'.
Tuesday, 25 March 2014
Ancillary construction
In order to episodically show our ancillary creation in quick-time, we shot multiple scenes of the process from the printed documents, to placing them altogether to complete our booklet.
It also meant we gained more experience using different media platforms, finding vine to be incredibly simple to use and effective in showing our completed ancillary without lengthy videos and voiceovers which can become monotonous at this stage.
Monday, 3 March 2014
Ancillary #3
Here are some stills of our completed Digipak insert, we have attempted to follow certain conventions to assure we adhere to the balance between sixties minimalism/ introduction to Warhol's 'pop art' (below left) but also colourful and aesthetic youthfulness using a bokeh effect (below right) to soften the colours, introducing the project as contemporary, but gracing it with a nod toward Motown and the minimalistic nature of the sixties.
Please Note: Some pages look translucent on Blogger, we can confirm these will be white and fully accessible/ readable on our tangible product. Thank you!
Ancillary Task #2
For the 'Digipak' aspect of our ancillary task, we strayed from our original idea of a record dust sleeve and thought we'd break more boundaries by taking influence from 'The Rolling Stones' album box, I blogged hitherto (See Other posts under 'Ancillary' label)
To in keep with our 'glamorous' theme, we opted for silver cardboard, constructing a base and lid to a thin presentation box.
Dimensions: Length: 33cm x 33cm
Width:33cm x 33cm
We intend to print 'The Marvelettes' in minimalistic font on the front, in keeping with the minimalism of the sixties.
However, upon opening the box, we decided to give the box a contemporary twist, as we did in our video, making our insert bright and aesthetic.
Here are some shots during the construction process.
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